Facebook is all set for its next major acquisition (next to Instagram). This time is Whatsapp, another mobile application, just like Instagram.
The acquisition is on $12 billion in stock and $4 billion in cash. Another $3 billion in restricted stock units to be granted to WhatsApp’s founders and employees (so it adds to $19B?).
WhatsApp Messenger is a cross-platform mobile messaging app which allows you to exchange messages without having to pay for SMS. WhatsApp Messenger is available for iPhone, BlackBerry, Windows Phone, Android and Nokia
“WhatsApp is on a path to connect 1 billion people,” says Facebook CEO Mark Zuckerberg.
WhatsApp’s co-founder and CEO, Jan Koum, says: “Here’s what will change for you, our users: nothing.”
Facebook Marketing Basics For Small Business – Video hangout Streamed live on Mar 18, 2013
Skip To The Topics
0:25 Introductions & Housekeeping
2:30 Is Social Media Important?
4:07 Facebook – A few Key Things
5:31 On Using Social Media To Push A Message
7:10 General Tips
9:40 Build Your Following
14:02 In Person Solicitation Example
14:39 Driving Engagement – Question Posts
19:10 Drive Engagement – Visuals
24:20 Drive Engagement – Participation
27:00 Good Times To Talk Shop
29:50 Engagement – Be You And Be Useful
32:03 Things To Limit
38:20 Sample Posts
41:58 Accounts To Follow
43:00 Q&A and Discussion
What Type of Content You should not post on Your Facebook Wall? Here is a funny status update shown as an example content which make you sound like an idiot.
Facebook has recently rolled out a major update to its online chat application, for desktop and laptop users.
Being an US Facebook user, I got this update rolled out to my FB profile last week. The chat resembles chat apps used in mobile phones like iphone adn android chats, it gives an idea how much mobile Facebook is , by the end of 2013.
Though the texts are not as legibly clear as before, they were changed from white background to grey background, it gives a seamless experience on chat across devices without being isolated from the mobile world.
check out more social media tips videos here
Here are some of the weird ads I cam across in Facebook, in newsfeed predominantly and in the sidebars.
These ads all have one in common, they are all having red color used in a way to catch your attention and get your clicks, you end up landing in their page without even reading the ad copy once.
Weird Facebook Ad 1 (newsfeed)
Weird Facebook Ad 2 (sidebar 100*72)
Weird Facebook Ad 3 (sidebar 100*72)
How to find top performing facebook fan pages and know the activity from their fans? Social bakers provides a nice tool that monitors and reports top performing fan pages by country, categories or by other segmentation.
You can find up to date fan counts PTA – person talking about count and Edge rank percentage.
At this point of writing, “Facebook for every phone” is the number 1 fan page in the world with “339447360” fans and “4752800” persons talking about (PTA)
First non-Facebook page is Rihanna followed by Eminem and Coca-cola
See full list of fan pages here
Social bakers at http://www.socialbakers.com/facebook-pages/
You can also add your fan page to be included in the rankings, a nice way to get exposure to your fan pages.
To delete your fan page. Go to “Edit settings” in the admin option. Top of your fan page, as shown below.
Then go to the last option in edit fan page settings screen that says “Remove page“. Click the link to delete your fan page.
If your fan page is published with few fans already, then Facebook would drop a message saying its queued to be deleted and would be completed in 14 days.
If you have an unpublished page (draft fan page, not live with fans), you can delete it immediately.
Facebook Group customization:
To run off group notifications in Facebook personal profiles, select the close icon near the notification as shown in the below screen capture and this will turn off that particular notification. Follow the next steps below to turn off notification completely (all future notification from this group)
Once you cancel a notification from a particular group, you can see option to turn off ALL future notifications from that same group, so you don’t need to do it every-time. Its a huge time-saver if you think the group is less useful/ interactive and feel distracting. Select “turn off” button from the notification and you will never see any notification from the group again. It is the previous stage of removing yourself from the group. To remove from the group, check out the next step below
To permanently leave or remove yourself from the group and to find list of groups you’ve joined, go to http://www.facebook.com/bookmarks/groups
You can find the list of groups you are a member, click the pencil or edit icon on the left side of group name and then select “Leave Group” from the dropdown so you can remove yourself from the group. You will also have option to suppress any new future add requests for the same group from existing or new members of this group.
Facebook has recently introduced a new feature for fan page owners to customize the thumbnail image for the links. This is a great option to select the image you want to appear in your fans news feeds and in your fan page timeline as well. This improves engagement and edge rank of your fan page, when you make the best use of this new feature.
As shown below you will see an “upload image” option when you post an external url or link in your fan page post update or fan page wall.
Do not like the auto generated thumbnail or you feel its in appropriate to get fans attention or to your fan page niche, go ahead and customize the thumbnail image for your fan page url posts.